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THE VALUE IMPROVEMENT PROGRAMME (VIP)
YOUR QUESTIONS ANSWERED
 
What is VIP?
VIP is a programme of workshops based on tried and tested techniques from other industries designed to identify and root out inefficiency in the railway industry supply chain.
What are VIP’S objectives?
“To achieve improved value and efficiency for all Railway Industry customers and suppliers throughout the supply chain using open and positive relationships.”
Who should be interested in VIP…?
Any organisation involved at any stage in the entire railway industry supply chain.
…and why?
Because the industry needs urgently to reduce its cost base and to improve performance. To do this, inefficiencies in the supply chain must be identified and eradicated as quickly as possible. Industry-wide use of VIP can go a long way to help achieve that in a win/win manner.
How do we know the industry supply chain is inefficient?
RIA commissioned a scoping study into the industry supply chain which revealed that supply chain relationships were adversarial, and lacking in trust, resulting in high costs and long lead-times. And that in terms of supply chain management techniques, the railway industry was 5 years behind aerospace, 10 years behind automotive and 15 years behind food retail.
Do key industry stakeholders support VIP?
Yes. The VIP Code of Practice (drafted by a cross-industry steering group and available separately on the RIA website) outlines the philosophy behind VIP and is strongly recommended.
What’s in the VIP code of practice?
Some of its guiding principles are:-
  • Communicate well, early and often
  • Share plans and uncertainties
  • Involve suppliers at an early stage
  • Obtain win/win solutions for all parties – concentrate on life-cycle costs
  • Challenge attitudes, customs and standards where they do not affect health and safety
  • Engender a culture of co-operation and mutual support. Treat others as you would expect to be treated; show mutual respect.
·
How is VIP structured?
VIP uses two different, but complementary, types of workshop.

The first is very much process-oriented and based on the successful lean manufacturing programme developed by the automotive industry (the Society of Motor Manufacturers and Traders – SMMT – Industry Forum).

The second is a culture-change workshop drawing heavily on that successfully used in the aerospace industry (Supply Chain Relationships in Action – SCRIA)

What is the format of these workshops?
1. SMMT Lean Manufacturing Workshops
The lean manufacturing workshops are conducted in individual companies very much on the shop floor. They are individually tailored and facilitated on site over a four-month period (with 13 days on-site activity) by trained representatives of the SMMT Industry Forum. A key feature of these workshops is that, although the tools and techniques are provided and explained by SMMT, the actual implementation of them on the shop floor is undertaken by the work force. There is therefore a strong element of shop floor ownership. A typical workshop might consist of a one-day pre-diagnostic session, three days of diagnostics, five days intensive learning-by-doing and 3 days of tailored follow-up support. The workshops aim to evaluate production processes, identifying areas of inefficiency and ways to correct them, thus improving quality, cost and delivery of the final product.


2. VIP Culture Change Workshops
These can be carried out either in individual companies or with a number of companies involved in a particular part of a supply chain. They are facilitated by a consultancy called Sigma and are carried out at Warwick University. Ideally there should be not more than 14-16 empowered delegates. The workshops are split into two sessions. The first is a two-day residential session to address a pre-agreed problem area. The second is a one-day follow-up around 3 months later to assess remedial progress. A comprehensive handbook including case studies and a “toolkit” of techniques to improve supply chain relationships is provided. The workshop deliverables are :-

- Improved relationship management
- Integrated supply chain processes
- Risk management and mitigation

Further details of both types of workshop are included in the information pack referred to below.

What do the workshops cost?
Each SMMT lean management workshop currently costs £14,500. The SCRIA-based VIP culture change workshop costs £700 per delegate for all three days. All costs are exclusive of VAT.
How do we know the workshops are effective?
Of the five pilot workshops, one was an SMMT lean manufacturing workshop and the remainder VIP culture change workshops.

The lean manufacturing workshop was conducted by the shop floor at Westinghouse Brakes Limited (WBL) and led to on time product delivery improving from 75% to 100%, a reduction in the labour per unit ratio of over 60% and an improvement of 50% in the not-right first time measure.

WBL were so impressed that, at their own cost, they are rolling the SMMT workshops out across the whole business resulting in 2002 in hard savings (direct labour and materials) of £56,000 and soft savings (overhead and inventory) of £262,000. Larger hard savings of £240k and soft savings of over £1m are targeted for 2003.

Some 25% of WBL’s manufacturing staff are now actively involved in what is a self-sustaining change programme with no further need for external facilitation expenditure. And waste reduction is now part of the daily WBL routine, also helping to make their operations safer. The WBL MD has said of the lean workshops:-

“The SMMT approach is focused internally and has been the most successful “waste cutting” programme in which we have participated. We have demonstrable improvements in productivity which payback so well that we have adopted the programme at our expense as a “no brainer”. At a recent visit by consultants AT Kearney (as part of a Group parent Knorr-Bremse benchmarking initiative), AT Kearney found us clear leaders in the worldwide group in “lean manufacturing”. We are now moving the programme into the “uncharted area” of our administration departments, where we are starting to see enormous opportunities for improvement.”


Of the four VIP culture change workshops, one was an open programme attended by six companies with varying specialities including signalling, infrastructure work and consultancy. Two others involved Railtrack and signalling and infrastructure maintenance companies. The fourth and most recent example is being conducted between ALSTOM Parts and Materials (P&M) and WBL (who have therefore had experience of both types of workshop).

Although this ALSTOM P&M/WBL pilot is still ongoing the initial results are already impressive. The number of parts lines held has been reduced by roughly 50%. And parts availability has also improved from 41% at the start of the exercise to around 75% in July, with a target to reach 98% by September. Overall, the replacement parts process is now much more controlled, resulting in better service and lower costs. The MD of ALSTOM P&M says that VIP has delivered:-

“ · An understanding of each other’s requirements and constraints
· Joint behavioural change
· Regular dialogues – much better communication
· Improved motivation
· Targeted areas of problem resolution

This has enabled the use of tools and techniques greatly improving service to our customer”

And the WBL MD said:-

“In 2002 we started to participate in the [culture change] programme which looks at the ‘softer side’, of customer-supplier relationships and company to company waste. Again this programme has been fully funded by ourselves. This is a much harder process of culture change but with even greater potential reward. In an industry structured with layers of contractual, arms length relationships, we have found that we don’t have to pick the low hanging fruit – only avoid standing on it!

We have two teams working together from Alstom and ourselves looking at the way we work (and don’t work) together, with focus on reducing supply lead times without increasing supply chain inventory. The results of this programme will be presented later this month. What is already clear is that we have an improved working relationship and we can see a satisfying shift towards looking at serving the end customer goals associated with rolling stock in service availability targets.”

The facts and figures above speak for themselves - the workshops deliver.

Further details can be found on the relevant slides from the 1 July presentation to the Railway Forum that is also available on the RIA web-site.

I’m already using 6 Sigma so why bother with any of VIP?
Both WBL and ALSTOM P&M are also successfully using 6 Sigma techniques in parallel with the VIP workshops. The two methodologies are not therefore mutually exclusive but actually highly complementary. The MD of ALSTOM P&M in addressing the fit between VIP 6 Sigma techniques used by him and WBL said at the 1 July Railway Forum Conference:-

“What value does it [VIP] add? I think the key point for me is that although we have very similar programmes between us, separately we were not achieving acceptable performance. Fundamentally we have to work in close partnership. So what VIP has delivered for us is an understanding of each other’s requirements and constraints, so we can be realistic, and a joint behavioural change. We now have a common focus. This has enabled us to use the techniques to greatly improve the service and this is now flowing through to the end customer. VIP provides the gel in a relationship.”

Isn’t VIP another ‘here today gone tomorrow’ initiative?
That is very much up to participants. Single workshops can generate long-term success within the area of their own scope. But their potential is much greater than that: ie for much more widespread change in culture and processes across and between entire companies. Achieving that potential however demands sustained and visible commitment by senior management.

That is not easy but as we have seen above the rewards can be great. At WBL 25% of its manufacturing staff are now involved in what has become a self-sustainable lean management programme with no need for further consultancy expenditure. Similarly ALSTOM P&M and WBL are carrying out most of the VIP culture change workshop activity without the need for further external facilitation.

Is VIP worth the money?
The experiences of ALSTOM P&M and WBL are clear evidence that it is. The relatively small Initial costs have already been more than recovered. And improvement in performance is both marked and continuous at little or no additional consultancy cost. The same level of results cannot of course be guaranteed for everybody and will vary depending upon the organisation, but the potential for significant benefits from a relatively modest initial outlay is demonstrable. The greater the commitment and effort, the greater the rewards are likely to be.
What happens next?
It is now clear that the VIP techniques work just as well in rail as anywhere else. So it is time to begin rolling these workshops out across the industry. And we are now actively canvassing companies to participate.
How do I register my interest?
By contacting Peter Loosley at the Railway Industry Association. Contact details are as follows:-

Railway Industry Association
22 Headfort Place
London SW1X 7RY

Tel: +44 (0) 20 7201 0777
Fax: +44 (0) 20 7235 5777
Email: ploosley@riagb.org.uk
Web: www.riagb.org.uk

You will then be sent a more detailed information pack that we hope will make you decide to participate. We strongly urge you to do so. It is in your interest as well as that of the industry.